Automotive biometrics set to transform the driving experience

One in three new passenger vehicles will feature biometrics by 2025, according to a new analysis by consulting firm Frost & Sullivan.

These technologies include fingerprint recognition, iris recognition, voice recognition, gesture recognition, heart beat monitoring, brain wave monitoring, stress detection, fatigue monitoring, eyelid monitoring, facial monitoring and pulse detection.

The report — Biometrics in the Global Automotive Industry, 2016-2025 — says that advances in biometrics will radically transform the automotive industry, driving experience and security of vehicles, as well as health, wellness and wellbeing, over the next 10 years.

Frost & Sullivan found that automotive original equipment manufacturers (OEMs) and suppliers are investing in advanced biometrics based on human-machine interaction concepts such as natural language and gesture recognition. They are also vertically integrating and funding relevant start-ups to build a stronger portfolio.

“Partnerships between automotive OEMs and wearable companies will result in faster penetration of biometrics within the automotive industry, allowing OEMs to save on biometrics related R&D expenditure, while creating growth avenues for wearables companies,” commented Joe Praveen Vijayakumar, industry analyst for Intelligent Mobility at Frost & Sullivan. “New business models such as device as a service and health as a service will also emerge.”

Driven by built-in, brought-in and cloud enabled technologies, the automotive biometrics ecosystem is predicted to surge ahead. Major OEMs and suppliers must stay abreast of technologies, business models and regulations shaping this dynamic space, the report said.

Vijayakumar concluded: “Urbanisation will continue to fuel emphasis on biometrics-driven advanced driver assistance system (ADAS) features to navigate heavy traffic while ensuring safety and comfort. However, customer concerns surrounding the safety of the sensitive data collected through biometrics will compel suppliers to also invest in cybersecurity measures to build credibility and increase growth.”

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